Keyword research is the first and many important part of creating a internet search engine friendly website. The potency of keywords impacts from selecting your website name to writing your articles. The selection of keywords determines the traffic that is driven to your site.
If you're in Internet or multilevel marketing, then you know your business will live or die according to not only the amount of traffic but the quality of this traffic. To be successful, you must understand your target market, what their needs and wants are, and the way to deliver a product or service that provides the answer for which they're seeking.
Market and keyword research may be the cornerstone of attracting your targeted market. While network marketers know that increased traffic means higher conversions (more sales) they frequently fail to generate their desired volume of traffic due to the keyword research process they use.
There are essentially two approaches one can take to do keyword research:
1) Manual using search engines reely tools
2) Purchased market and keyword research software
All these have their advantages and disadvantages of course. The obvious benefit of manual/free keyword research methods is the fact that there is no cost involved other than the investment of your time. The downside of this kind of approach is your assumptions regarding your target market will have a big factor. In case your assumptions aren't just right, your effort might end up delivering far less quality results than you expected.
We are able to all take a page from the book of seasoned niche and online marketers by knowning that they do not blindly follow their very own assumptions about what people finder for on the web. They will use quality keyword tools that provide them the metrics they require to focus on with near pinpoint accuracy those keywords that will attract probably the most brings for their services or products.
Of course such tools do have a price. However the roi covers itself in such a such time period, that you will find yourself using such a tool almost daily. Even if you are not into niche or affiliate marketing, you need to realize that keywords would be the Answer to every aspect of an online presence.
I've always considered myself to be a better than average keyword researcher. I utilize Google search directives, have several search sites bookmarked and also have used these manual methods for many years. However, when i embarked on building my network marketing business, time became a best commodity.
I spent several weeks researching a more efficient solution to my keyword research needs and finally selected Micro niche finder. Even though it is marketed like a tool to uncover untapped niche markets, its power as robust market and keyword research tool is excellent. I literally use it everyday. Before I write an article, set up a Squidoo Lens, write a YouTube video description... take your pick. Whether it involves keywords I use Micro niche finder.
The potency of SEO, choosing domains, articles, blogging, advertisements, etc. are all influenced by keywords. As i cannot totally free myself of my assumptions regarding my desired targeted website traffic, I can open myself up to discovering things I might not have considered otherwise by simply creating a monetary purchase of a tool that can help drive the success of my efforts.